Gridiron Capital Announces GarageCo, A Family of Family Brands™

Gridiron Launches Residential and Commercial Garage Door Services Platform

NEW CANAAN, CT, March 6, 2024 – Gridiron Capital, LLC (“Gridiron Capital” or “Gridiron”), an investment firm focused on partnering with founders, entrepreneurs, and management teams, announces the formation of GarageCo Holdings, LLC (“GarageCo” or the “Company”), the fifth platform company of its recently closed $2.1 Billion Fund V. GarageCo was formed to establish a national residential and commercial garage door services platform comprised of leading operating companies with strong brand heritages and reputations in their respective markets. Gridiron’s deep knowledge and Thematic Areas of Expertise in the residential and commercial products and services industry provide the Company with substantial resources and an established playbook to build an integrated, scaled platform that provides differentiated support to its local brands. GarageCo’s vision of being “A Family of Family Brands” allows the Company to partner with owners who share a similar long-term vision and align with the Company’s team-oriented culture and values.

GarageCo’s initial partnerships include: P.D.Q. Door Company (“P.D.Q.”) based in Maine, Apple Door Systems (“Apple”) based in Virginia, and Cunningham Door & Window (“Cunningham”) based in Kentucky. GarageCo is led by CEO, Mars Shah, who joined Gridiron Capital as an Operating Partner & Executive in Residence in the Spring of 2023. Shah, who most recently served as President of Driven Glass North America, brings significant strategic, operational, and M&A leadership experience to the platform. Shah said, “GarageCo’s value proposition lies in its Family of Family Brands approach. By partnering with best-in-class local brands and providing value-added resources and support, GarageCo can unlock growth levers for these businesses and become the partner of choice within the industry for owners, customers, and employees.”

Kevin Jackson, Managing Partner at Gridiron Capital, said, “We are honored to be partnering with trusted, market-leading brands like P.D.Q., Apple, and Cunningham. Our goal is to build on their heritage and track record of success by investing additional resources to continue expanding GarageCo’s national presence through shared best practices, operational excellence, and accelerated growth both organically and through M&A.”

Chris King, Managing Director at Gridiron Capital, added, “Leveraging our longstanding thematic work within residential and commercial products and services, we identified garage door repair and replacement as an attractive, highly fragmented sector with growing, recurring demand and employed our proprietary sourcing tools and approach to build direct relationships with leading brands and owners in the space. By leveraging proven playbooks from other partnerships within this Thematic Area of Expertise as well as tapping into Gridiron’s Centers of Excellence and broader network, GarageCo is well-positioned to become a leading national garage door services platform.”

About Gridiron Capital

Gridiron Capital is an investment firm focused on partnering with founders, entrepreneurs, and management teams, and creating value by building middle-market companies into industry-leaders in branded consumer, B2B and B2C services, and niche industrial segments in the United States and Canada. We help transform growing companies by winning together through hard work, partnerships grounded in shared values, and a unique culture that comes from hands-on experience building and running businesses. As a team led by former operators and entrepreneurs, we know what it takes to run successful businesses on a day-to-day basis. Additional information is available on the firm’s website:

About GarageCoTM

GarageCo is a platform comprised of market-leading brands within the residential and commercial garage door services industry. We are looking to partner with exceptional garage door dealers around the country as we continue building a national footprint. GarageCo builds off the reputation and legacy that each brand holds within its respective community while investing to support growth opportunities and efficiencies by leveraging the combined scale and best practices across the platform. GarageCo’s leadership team is comprised of entrepreneurs and experienced operating executives who have a long track record in service-based industries. Additional information is available on GarageCo’s website:


Gridiron Capital, LLC

Kevin Jackson

Managing Partner


GarageCo Holdings, LLC

Mars Shah

Chief Executive Officer


Please Fill Out This Form


    Download the Thematic Areas of ExpertiseSM PDF